Santini Opens Pop-Up Store In Paris In Build-Up To Tour De France Finish
The Italian cycling wear brand has opened its own temporary store in the heart of Paris: a prestige showcase to present its Tour de France collections and many other lines for 2022 to the French public
Paris’ upscale Madeleine quarter, just a stone’s throw from Les Champs Elysées, is the location for a pop-up Santini store where the public can discover and buy the Italian cycling wear company’s Tour de France range, the prestige Maillot Jaune collection, and the rest of Santini’s 2022 models.
This latest move signals the broad-ranging and productive partnership between Santini and the Tour de France, as well as bringing a small corner of Italy to the very heart of Paris as the store will be right in the centre of the French capital’s fashion quarter.
A whole slew of collections will be on display: from the kits dedicated to various stages of the Tour de France to replicas of the iconic Yellow Jersey and the other leader jerseys for the Grande Boucle, our summer and winter collections, the Gravel line, Trek-Segafredo team replica kits, the UCI line and our range for the epic Eroica vintage cycling event.
But shining brightest of all will be the new Maillot Jaune line created by Santini in collaboration with A.S.O., which celebrates the uniqueness of the Tour de France and cycling passion.
Santini’s Paris pop-up store will be open from July 14th to 24th.
