The Tour De France Launches New ‘Maillot Jaune’ Brand

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A special collection that celebrates the uniqueness of the Tour de France. Developed by Santini to offer cyclists a range of minimalist technical cycling wear from the exclusive new ‘Maillot Jaune’ brand.

The huge symbolic value of the Tour de France has been brilliantly distilled into the ‘Maillot Jaune’ brand used for a brand-new and exclusive capsule collection developed by Santini for A.S.O.

The Maillot Jaune logo can be interpreted either as a stylised bird’s eye view of a cyclist or an athlete with their arms raised in victory. 

The Santini collection spans jerseys, bib shorts, a base layer top, a technical t-shirt, jacket and various accessories. The colour palette chosen for the Maillot Jaune is ultramarine blue, petrol green and yellow. The result? An elegantly minimalist look.  

Jerseys

There are two jerseys in the collection. The Allez is an exact copy of the official Yellow Jersey’s fit and is made entirely from recycled PET and waste yarn-derived fabrics. It is both sleek and body-hugging to optimise aerodynamics. The design itself is attractively minimalist: the upper part of the jersey is ultramarine blue while the sleeves are petrol green.  The Esprit, on the other hand, is designed for the hottest summer days. It is slim fit and made from particularly light, breathable fabrics. Yellow stripes against an ultramarine background give it an elegant, linear appeal too.  

The other products

The ‘Maillot Jaune’ collection also includes a technical t-shirt with the same design as the Allez jersey that’s perfect for everyday wear, bib shorts with the C3 pad with ergonomic 3D different density surfaces and gel seat bone inserts, and a micromesh base layer top. Santini has also designed a vest and a 100% waterproof jacket for wet windy days, both of which pack away into their own zipped side pockets and sport reflective Maillot Jaune logos. Coordinating accessories – gloves, socks, cap and neck warmer – complete the look. 

The launch of the new ‘Maillot Jaune’ collection is part of the Santini and A.S.O. agreements and further strengthens a partnership that also spans the Tour de France leader jerseys. 

The collection will be available from www.santinicycling.com from May 2nd, on the website www.letour.fr and from selected cycling stores worldwide.  

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